How do speakers manage their speaking gig enquiries?
Managing the logistics of speaking is really important. I know from experience, keeping track of enquiries, bookings, accommodation and the logistics surrounding speaking gigs can be hard. So how do you keep track of everything? Not having processes in place to keep track of these means they zap your time, your energy and sometimes your enthusiasm for the actual gigs.
Over the last 3 years, I’ve worked with speakers just like you to provided support and advice to ensure everything is logged, booked and organised saving them energy, time and stress allowing them to concentrate on the most important thing, their words.
What must you track to avoid fatigue?
So where do you begin? What are the key elements to control in order to save yourself money that otherwise would drain you?
- Firm bookings
- Contract exchanges
Let’s look at these individually – this blog will focus on Enquiries then next week I’ll talk about Tags.
Tracking Speaker Enquiries
If you don’t track enquiries how will you know who has expressed an interest in potentially booking you to speak at their event?
What is an enquiry?
An an enquiry is where someone has contacted you and asked “Are you free on date X?” or “How much would it cost to have you speak at my event?”
It is a direct request speakers receive for information about their cost / time or availability.
What is the best way to track enquiries?
You can use something simple like an excel spreadsheet.
You could move up a level and use something like trello.
However you decide to log these enquiries, the most important thing to remember is that the system is only as good as the information that has been input into it.
When planning your day, allow enough time for enquiries to
- Log new enquiries
- Update details of enquiries already logged with interactions you’ve had about that opportunity
- Follow up on any opportunity you thought you would have heard about
Summary: What is the most critical action you need to take to log your speaking enquiries?
The most critical factor you need to keep on top of to ensure those pesky emails and enquiries aren’t zapping your energy and keeping you awake at night, preventing your flow when writing your speeches is
GET THEM ALL IN YOUR LOG AND CHECK IT DAILY
Now it’s your turn:
In the comments section below, let me know
What do you use to track your speaking engagement enquiries?
How long a day do you spend looking at the system you use to log your enquiries?
What process have you put in place in order to free up your creative brain space so you don’t have the worry of not following up enquiries and missing out on gigs?